Brazil's tourism market 'will bounce back after recession'
Date added: 17th December, 2009 at 09:05
(view all articles from December, 2009)
Categories: Tourism
Those looking to buy investment property in Brazil may welcome Lonely Planet's assertion that the country's tourism market will bounce back from the recession.
Tom Hall, travel editor for the guidebook, expressed his opinion that the Latin American nation "is extremely well set up to mount a quick recovery when it comes to tourism".
In 2008, tourism revenues were 17 per cent higher than those generated in the previous year, Brazilian Institute of Tourism president Jeanine Pires revealed.
Despite this, companiesandmarkets.com noted that Brazil could see a decline in the number of international visitors by the end of 2009 due to the global economic downturn.
However, there has been a steady increase in the number of holidaymakers heading to the country, rising from 4.7 million in 2001 to 7.2 million last year, the company explained.
It predicted that the upward trend will continue after the expected blip this year, with the number of arrivals set to increase to 9.2 million by 2014.
This positive growth will be helped by the International Olympic Committee's decision to hold the 2016 Games in Rio de Janeiro, the company said, before adding that Brazil is "gradually moving towards realising its enormous potential".
While Rio will be the focal point of the sporting event, anyone considering buying property in Brazil may be wise to look further afield if they want to snap up a bargain.
Mr Hall remarked that the former capital city is "just the beginning of the story", citing the North East as a region which could offer plenty to sun seekers.
"The North East of Brazil has endless numbers of wonderful beaches which are either close to cities or you can go explore on your own," he pointed out.
"It is a great place for some winter sun."
Furthermore, the travel expert explained that Brazil can also be a diverse and cost-effective location for holidaymakers, stating that it is cheaper than many European destinations and North America.
"It's a huge country, it's hugely varied. It's somewhere that still offers quite good value as a destination," he commented.
Prices can be higher between December and February, he explained, partly because the carnival comes to Rio de Janeiro during this period - it will begin on February 13th in 2010 - but throughout the rest of the year, costs are around 30 per cent lower.
"It needn't be expensive but you do need to budget a little carefully," Mr Hall remarked.
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